Lead Tenders and Contracts
See open lead generation tenders and awarded contracts for the UK public sector.
371 results
- Awarded contractPublished 2 August 2022
Student Recruitment Marketing - Media Buying and Campaign Services
£2,400,000
- Closed tenderPublished 28 June 2022
The Provision of Media Buying Services
£2,480,000
- Expired contractPublished 22 June 2022
2022_consult - Consultancy support on developments for Salesforce CRM, including integrations with other corporate systems
£105,000
- Closed tenderPublished 20 June 2022
(NU/1790) Student engagement platform
£30,000
- Closed tenderPublished 24 May 2022
QUB/2264/22 International Digital Marketing and Communications Partner for China
£675,000
- Closed tenderPublished 4 April 2022
Foreign Direct Lead Generation - German Speaking Markets in Europe 2022-2023
£60,000
- Awarded contractPublished 1 April 2022
Sales & Marketing Framework
£41,850,000
- Expired contractPublished 1 April 2022
Contract for the Supply of Lead Generation for New Campus Intake and Scheduled Events to the University of Birmingham in Dubai
£97,202
- Closed tenderPublished 23 March 2022
641 - Employer Engagement Prospecting
£100,000
- Closed tenderPublished 17 March 2022
INVITATION TO TENDER REDEVELOPMENT OF INVESTINMANCHESTER.COM
£40,000
- Closed tenderPublished 16 March 2022
Lead Generation Consultancy to support SME FDI attraction into Greater Manchester
£60,000
- Closed tenderPublished 4 March 2022
UCLan - International Partnerships - Lead Generation
£170,000
- Expired contractPublished 23 February 2022
Contract for the Supply of Lead Generation for September Intake to the University of Birmingham in Dubai
£59,000
- Awarded contractPublished 31 January 2022
For the provision for Lead Generation Services for Business Event Ambassadors
Value not stated
- Expired contractPublished 31 January 2022
(NU/1589-44) CRM platform to manage marketing automation, lead nurturing and lead generation
£136,734
- Closed tenderPublished 27 January 2022
2022_consult - Consultancy support on developments for Salesforce CRM, including integrations with other corporate systems
£96,000
- Closed tenderPublished 21 January 2022
ESC22207 - Marcomms Framework
£2,200,000
- Expired contractPublished 11 January 2022
BATP Contract for Provision of Digital Curation - AWARD
£48,650
- Closed tenderPublished 15 December 2021
Invitation to Tender for Free Schools Support Service
£1,485,000
- Expired contractPublished 3 December 2021
GB-Newcastle Upon Tyne: T21/0004 Contract for Help to Grow Management (HTGM) Lead Generation
£60,000
Frequently asked questions
Frequently asked questions about lead generation, lead nurturing, sales leads, customer acquisition in the UK public sector.
What does lead generation procurement cover?
Lead generation is bought as marketing and business development work, such as inward investment lead generation in overseas markets and business events and conference lead generation for destinations. Student recruitment marketing for universities and brochure request campaigns for tourism guides also come up. Marketing platforms with customer relationship management tools come up as well.
Where are lead generation contracts advertised?
Stotles brings together lead generation tenders and contracts from 100+ portals into one search, so you do not have to check each portal separately, and you can set alerts for new opportunities across the UK and Ireland.
If you want to search the government portals directly, Find a Tender carries higher-value contracts across the UK and Contracts Finder carries lower-value contracts in England. Public Contracts Scotland, Sell2Wales and eTendersNI cover Scotland, Wales and Northern Ireland, Ireland's eTenders covers Irish public bodies, and many councils, NHS bodies and housing associations publish on their own e-tendering portals such as ProContract. Lead generation is usually one lot inside a wider marketing, events or student recruitment tender, and digital marketing work is often called off from marketing frameworks.
What do you need to bid for lead generation contracts?
Lead generation suppliers must handle personal data in line with UK data protection law and the Privacy and Electronic Communications Regulations. Tenders usually set minimum insurance cover, check financial standing and ask for evidence of similar contracts at selection stage. Under the Procurement Act 2023, suppliers can be excluded for certain criminal convictions, insolvency or failure to pay tax.
How are lead generation contracts usually packaged?
Rarely on their own. The pattern is a lot inside something bigger: a student recruitment framework with a lead conversion lot, a digital marketing award that covers campaign lead generation, or a marketing platform purchase where lead capture is one requirement among many.
How does lead nurturing fit into lead generation contracts?
Lead nurturing is almost never bought by itself. It turns up as a requirement inside marketing automation and CRM purchases, or as a follow-on stage in a content and lead generation contract, so the nurturing half of the funnel is mostly written into wider platform and agency briefs.
Who buys lead generation services in the public sector?
Investment promotion and growth agencies buy inward investment leads, and universities and further education colleges buy student and apprentice recruitment campaigns. Conference and events bureaus buy delegate and bid lead generation, and council leisure and regeneration teams appear too, usually inside a broader digital marketing award.
How do I find lead generation contracts before they are formally tendered?
Read communications strategies, campaign calendars, event programmes and framework renewal dates, which show lead generation work coming due ahead of a notice. On Stotles you can track those signals and the communications teams behind them, then follow a notice from pre-tender through to award.
What CPV codes are used for lead generation tenders?
Lead generation notices carry 79411100 (Business development consultancy services), 79342000 (Marketing services) and 72221000 (Business analysis consultancy services).
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