Awarded contract

Media Agency Services - AWARD

Details

Value
£400,000
Duration
2 years
Topic
Advertising and marketing services
Published
12 March 2025

Tender description

The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement.

Timeline

  1. Completed: Award date1 March 2025
  2. Completed: Award published12 March 2025
    Current notice
  3. Next: Contract expiry date28 February 2027in 4 months

About the buyer

British Film Institute (BFI) is an agency and non-departmental public body in central government, and buys goods, services and works. High-value tenders start with a Procurement Specific Questionnaire. Contracts go to the Most Advantageous Tender.

Over the past 5 years, most of BFI's contract awards have been in business services, IT services and office and computing equipment.

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