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Expired contract

Marketing Services

Details

Buyer
Transport for Greater Manchester
Supplier(s)
The Behaviours Agency Limited
Value
£98,000
Duration
6 months
Topic
Marketing services
Published
14 October 2024
Source
uk:contracts_finder

Tender description

Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including - Define commercial objectives; - Define audience and behavioural personas; - Define behavioural change plan; and - Marketing strategy including messaging and channel framework. and management of a specific marketing campaign, including; Campaign ideation and concepting; Asset creation; and Campaign toolkit including messaging, graphics and channel templates.

Timeline

  1. Award published14 October 2024
    Current notice
  2. Award date14 October 2024
  3. Contract expiry date13 April 2025

About the buyer

Transport for Greater Manchester is the local transport body behind the Bee Network, buying with its own team of CIPS-qualified procurement professionals. Tenders are advertised on ProContract, the organisation's own e-tendering portal. Larger opportunities are published as Pipeline Notices on Find a Tender, with older award notices held on Contracts Finder. Established frameworks, run either externally or in-house, cover much of what TfGM buys for ease and speed. Bus contracts follow a separate route, procured through the Bee Network's bus franchising model. Suppliers can reach the procurement team directly by email for guidance on bidding.

UK local government drives £140bn in annual procurement, led by social protection (£66.6bn) and education (£57.1bn).

Over the past 5 years, most of Transport for Greater Manchester's contract awards have been in business services, transport services and IT services.

Relevant CPV codes

  • 79342000 · Marketing services

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Decision makers

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