Award of Supply of Search Engine Optimisation Services (SEO) to the British Council
Details
- Buyer
- British Council
- Supplier(s)
- Globant UK Limited
- Value
- £200,000
- Duration
- 9 months
- Topic
- Advertising and marketing services
- Published
- 9 March 2023
- Source
- uk:contracts_finder
Tender description
The British Council has awarded a contract for services of an SEO agency to support the IELTS marketing team in implementing a new web domain strategy for the product. The new strategy will migrate our content from multiple country domains to one global domain (takeielts.britishcouncil.org) whilst ensuring we continue to drive increased organic traffic to our web estate in the future and minimise the resources required to do so. It is vital that we mitigate the risk of losing significant traffic and conversions whilst making these changes.
Timeline
- Completed: Award date6 March 2023
- Completed: Award published9 March 2023Current notice
- Completed: Contract expiry date5 December 2023
About the buyer
British Council is a UK charity that buys as a central government non-departmental public body sponsored by the Foreign, Commonwealth and Development Office. Cultural relations, English teaching and exams are delivered in more than 200 countries and territories. Tenders run through the In-Tend e-tendering portal, where suppliers register online, view opportunities, express interest and submit bids. Specialist frameworks, including the DICE framework for creative economy services, sit alongside individual tender competitions. Income beyond the FCDO grant comes from teaching, exams and commercial contracts. Purchase orders and standard terms and conditions govern contracts once awarded.
Procurement spend from central entities makes up 66% of overall UK public spend.
Over the past 5 years, most of British Council's contract awards have been in business services, IT services and hotel, catering and retail.
Relevant CPV codes
- 79340000 · Advertising and marketing services
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@british-council.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@british-council.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@british-council.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@british-council.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@british-council.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@british-council.gov |
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