Expired contract

Marketing Optimist Trailblazer Marketing

Details

Supplier(s)
The Marketing Optimist Ltd
Duration
1 month
Topic
Education and training services
Published
24 February 2026

Tender description

Advertisement of the Adult Learning Trailblazer projects, Marketing Support for Trailblazer Programme aimed at NEETs - "You Choose" "You Choose" forms part of the wider Trailblazer programme which helps to sign post people towards support to help them to improve their employability whether than is a new job, an improved role or a return to education. The programme's target market is: • 16 - 25 year olds NEETS in employment/education) • Living in York and North Yorkshire. Objectives & Success Measures • Increase engagement of NEET young people and those at risk. • Provide tailored support to enable progression into education, training, or employment. • Build confidence and transferable skills. Key Activities • Identification of NEETs and Pre NEET • Building referral networks • Multi-agency and cross council collaboration- shared goals/outcomes/shared learning • Employer and stake holder involvement ## Contract award

Timeline

  1. Completed: Award published24 February 2026
    Current notice
  2. Completed: Award date24 February 2026
  3. Completed: Contract expiry date31 March 2026

About the buyer

North Yorkshire Council is a unitary local authority formed in April 2023, replacing the former county council and seven district and borough councils. Some contracts run through framework agreements with multiple suppliers, others go to a single provider. Individual purchases are led by service managers and commissioners in each service area.

Over the past 5 years, most of North Yorkshire Council's contract awards have been in transport services, construction work and IT services.

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