Awarded contract

Interim cover for Social Media management provision for US

Details

Supplier(s)
AGENCE IF
Value
£76,300
Duration
6 months
Topic
Advertising services
Published
25 June 2026

Tender description

Provision of interim social media and digital content support to deliver targeted communications across Facebook and LinkedIn for North American audiences, promoting UK beef, lamb, and pork. The services will include the creation of written social media content, as well as the editing and adaptation of visual assets (images and video) to support campaign delivery. The supplier will also support the development, writing, and publication of blogs for the AHDB US website to enhance industry engagement and market visibility. This activity is required to ensure continuity of in-market promotion in North America during a period where no physical exhibitions or on-the-ground activations are taking place. The requirement is interim in nature and will remain in place while a full specification is developed in collaboration with the Procurement team, with the intention of undertaking a formal tender process to appoint a longer-term social media supplier. ## Contract award

Timeline

  1. Completed: Award published25 June 2026
    Current notice
  2. Completed: Award date25 June 2026
  3. Next: Contract expiry date31 December 2026in 2 months

About the buyer

Agriculture and Horticulture Development Board (AHDB) is the statutory levy board for the cereals and oilseeds, dairy, beef and lamb, and pork sectors. The Department for Environment, Food and Rural Affairs sponsors AHDB, a non-departmental public body. Common goods and services are bought through framework agreements arranged by the Government Commercial Agency.

Over the past 5 years, most of AHDB's contract awards have been in agricultural and horticultural services, business services and IT services.

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Decision makers

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