UK_1131 Brand platform and brandactivation
Details
- Buyer
- British Council
- Supplier(s)
- VCCP
- Value
- 113,290
- Duration
- 2 years
- Topic
- Advertising and marketing services
- Published
- 19 June 2026
- Source
- uk:find_a_tender
Tender description
The British Council is seeking to appoint a suitably qualified supplier to deliver brand activation services in support of its recently refreshed global brand. The project will focus on translating the new brand framework into a compelling, audience-focused brand platform and activation campaigns and assets that enhance engagement, strengthen emotional connection, and support organisational growth across priority markets. The appointed supplier will be expected to develop and deliver creative concepts, content, and activation approaches aligned to the organisation's purpose-led brand positioning, ensuring consistency, scalability, and impact across digital and offline channels. ## Contract award
Timeline
- Completed: Award published19 June 2026Current notice
- Completed: Award date19 June 2026
- Next: Contract expiry date5 July 2028in 2 years
About the buyer
British Council is a UK charity that buys as a central government non-departmental public body sponsored by the Foreign, Commonwealth and Development Office. Cultural relations, English teaching and exams are delivered in more than 200 countries and territories. Tenders run through the In-Tend e-tendering portal, where suppliers register online, view opportunities, express interest and submit bids. Specialist frameworks, including the DICE framework for creative economy services, sit alongside individual tender competitions. Income beyond the FCDO grant comes from teaching, exams and commercial contracts. Purchase orders and standard terms and conditions govern contracts once awarded.
Procurement spend from central entities makes up 66% of overall UK public spend.
Over the past 5 years, most of British Council's contract awards have been in business services, IT services and hotel, catering and retail.
Relevant CPV codes
- 79340000 · Advertising and marketing services
- 79822500 · Graphic design services
- 92112000 · Services in connection with motion-picture and video-tape production
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@british-council.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@british-council.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@british-council.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@british-council.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@british-council.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@british-council.gov |
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