Awarded contract

Cymru Wales Brand - Nation Marketing

Details

Supplier(s)
Value
£98,666,666
Duration
3 years
Topic
Advertising and marketing services
Published
5 June 2026

Tender description

Notice confirming award following recent procurement of brand marketing services ## Contract award Title: Lot 1: Brand, Campaign Creative Delivery Lots: - Lot 1: Brand, Campaign Creative Delivery ## Contract award Title: Lot 3: Cymru Wales Digital Delivery Lots: - Lot 3: Cymru Wales Digital Delivery ## Contract award Title: Lot 2. Brand Media Production Lots: - Lot 2: Brand Media Production ## Contract award Lots: - Lot 2: Brand Media Production ## Contract award Lots: - Lot 2: Brand Media Production ## Contract award Lots: - Lot 2: Brand Media Production ## Contract award Lots: - Lot 2: Brand Media Production

Timeline

  1. Completed: Award published5 June 2026
    Current notice
  2. Completed: Award date5 June 2026
  3. Next: Contract expiry date21 June 2029in 3 years

About the buyer

The Welsh Government is the devolved government for Wales and buys as a central government body through its Corporate Procurement Services team. That team advises departments on procurement and supports larger tenders. Commercial Procurement ICT handles digital contracts and lets ICT frameworks for the Welsh public sector. Welsh Government Commercial Delivery, formerly the National Procurement Service, builds national frameworks with councils and the Welsh NHS.

Over the past 5 years, most of the Welsh Government's contract awards have been in business services, research and development and architectural and engineering services.

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Decision makers

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