2024 -727 Behavioural Change Assessment for the Environment Baselining Pilot
Details
- Supplier(s)
- Harper Adams University College
- Value
- £100,000
- Duration
- 5 years
- Topic
- Agricultural services
- Published
- 23 April 2026
- Source
- uk:contracts_finder
Tender description
AHDB requires one supplier to assess the extent to which data, knowledge and other factors can drive behaviour change on farms for its Environment Baselining Pilot. AHDB are seeking a supplier who has a track record of delivering behaviour change assessments/evaluations within the agriculture sector, primarily for the four levy sectors supported by AHDB/QMS namely, Dairy, Beef and Lamb, Cereals and Oilseeds, and Pork. There will be 3 main areas of consideration within the scope of this tender: • Understanding what drives farm management practice choices on farm. • Understanding of the drivers/motivation (together with challenges and barriers) for change • Measuring change - what are the actions that the 170 farmers intend to implement, and which ones are actioned, together with their impact. AHDB requires a supplier who can develop and implement an evaluation/assessment framework for the Environment Baselining Pilot.
Timeline
- Completed: Award date23 June 2025
- Completed: Award published23 April 2026Current notice
- Next: Contract expiry date31 March 2030in 3 years
About the buyer
Agriculture and Horticulture Development Board (AHDB) is the statutory levy board for the cereals and oilseeds, dairy, beef and lamb, and pork sectors. The Department for Environment, Food and Rural Affairs sponsors AHDB, a non-departmental public body. Common goods and services are bought through framework agreements arranged by the Government Commercial Agency.
Over the past 5 years, most of AHDB's contract awards have been in agricultural and horticultural services, business services and IT services.
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@agriculture-and-horticulture-development-board-ahdb.gov |
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