Awarded contract

Digital Loyalty and Subscription Model Application

Details

Supplier(s)
BLOCKRANK LIMITED
Topic
Software package and information systems
Published
25 September 2025

Tender description

Development of a bespoke software application to allow TfW customers to purchase subscription pricing tiers, entitling them to discounted fares, plus development of a Digital Loyalty Scheme allowing customers to accrue loyalty points for travelling with TfW, these points will be stored as credit within the app allowing a points redemption purchase of a subscription tier of fare. Lot 1: Opportunities to pitch innovative solutions for specific challenges within the TfW business was was advertised as part of the TfW Innovation Lab Acceleration Programme. The opportunity was also promoted on professional media platforms e.g. LinkedIn and via the Welsh Government Innovation Team. Pitches were received from several organisations and assessed in line with criteria published to bidders.

Timeline

  1. Completed: Award date26 February 2025
  2. Completed: Award published25 September 2025
    Current notice

About the buyer

Transport for Wales runs and develops the country's rail, bus and active travel networks, buying as a central body with its own procurement and supply chain team. Every tender is advertised on Sell2Wales, the Welsh government's open tendering portal, where registration is free for suppliers. Above-threshold opportunities are also published on the UK government's Find a Tender Service. A dedicated procurement portal now carries every new tender opportunity. Pipeline notices and preliminary market engagement notices give suppliers early sight of contracts still to come. Procurement decisions follow the Procurement Act 2023 and the Procurement (Wales) Regulations 2024.

Procurement spend from central entities makes up 66% of overall UK public spend.

Over the past 5 years, most of Transport for Wales's contract awards have been in business services, construction work and IT services.

Relevant CPV codes

  • 48000000 · Software package and information systems

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Decision makers

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