Expired contract

OHID - Profiles Planning Tool

Details

Supplier(s)
YouGov Plc
Value
£22,760
Duration
6 months
Topic
Market research services
Published
29 August 2025

Tender description

Subscription to a planning tool which will enable DHSC to build UK audience profiles and inform campaign and media targeting strategies, which will contribute to better public health outcomes. ## Contract award

Timeline

  1. Completed: Award published29 August 2025
    Current notice
  2. Completed: Award date29 August 2025
  3. Completed: Contract expiry date28 February 2026

About the buyer

The Department of Health and Social Care sets health and social care policy for England, and buys as a central healthcare organisation through contracts tiered by value. Suppliers register on Atamis, the department's e-tendering portal, to see live opportunities. Larger contracts also appear on Find a Tender once government thresholds are passed. Much of this procurement flows through framework agreements and the Crown Commercial Service. Every contract carries a 30-day payment term under the Procurement Act 2023.

UK health spending has nearly quadrupled to £241.8bn in 2024/25, £20bn up on the year before. £140.6bn of that went to procurement, the biggest sector of UK public spending and the fastest-growing.

Over the past 5 years, most of the Department of Health and Social Care's contract awards have been in business services, IT services and health and social work.

Relevant CPV codes

  • 79310000 · Market research services

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Decision makers

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