Large Digital Advertising Screens Concession Contract
Details
- Buyer
- Cardiff City Council
- Value
- £4,800,000
- Topic
- Advertising and marketing services
- Published
- 2 June 2025
- Submission
- 3 July 2025
- Source
- uk:find_a_tender
Tender description
The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements. The overall contract will be awarded for 10 years with the option to extend for two 12 month periods. This requirement previously went out to market under PCR 2015 on 31st January 2025. For the initial procurement a Prior Information Notice was issued on 23rd July 2024. This notice sought Expressions of Interest and input from the market on the structure of the tender. A tender process was issued but was withdrawn and has now being re-issued under the Procurement Act 2023
Timeline
- Completed: Tender published2 June 2025Current notice
- Completed: Submission date3 July 2025
About the buyer
Cardiff City Council is a local authority serving the Welsh capital, and lists its live tender opportunities on its own procurement portal. Suppliers register on Proactis, the council's online supplier system, before bidding for contracts. Cardiff City Council also runs a buyer profile on Sell2Wales, the Welsh Government's procurement portal for public bodies across Wales. A Premier Supplier Programme gives small, micro and individual businesses prompt payment on their invoices. Formal contract standing orders and procurement rules set out how the council runs its tenders. Invoices without a valid purchase order number go unpaid under the council's No PO No Pay policy.
UK local government drives £140bn in annual procurement, led by social protection (£66.6bn) and education (£57.1bn).
Over the past 5 years, most of Cardiff City Council's contract awards have been in construction work, transport equipment and architectural and engineering services.
Relevant CPV codes
- 79340000 · Advertising and marketing services
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@cardiff-city-council.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@cardiff-city-council.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@cardiff-city-council.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@cardiff-city-council.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@cardiff-city-council.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@cardiff-city-council.gov |
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