Awarded contract

Experian data licence 2024-27: Mosaic segmentation data, Household Income and Property Price data

Details

Supplier(s)
Experian Ltd
Value
£29,054.7
Duration
3 years
Topic
Electronic data exchange services
Published
2 January 2025

Tender description

Mosaic (geodemographic / socioeconomic segmentation data): Customer segmentation data are required to allow considerations to be made about how people in different catchment areas might think or behave; this helps to shape how services can be designed to meet their needs, how best to engage and get key messages across to them. Household income data: Gross annual household income data are used to complement other local data to support a wide range of needs including Strategic Housing Market Assessments, Local Plans, Joint Strategic Needs Assessments and Home Upgrade Grant assessments. Household income data are an essential evidence base as a measure of poverty. Property price data: House price data are used with gross annual household income data to calculate housing affordability ratios; this is essential for Strategic Housing Market Assessments. Data are also used to set and update Affordable Price Caps for discounted sale schemes.

Timeline

  1. Completed: Award date1 July 2024
  2. Completed: Award published2 January 2025
    Current notice
  3. Next: Contract expiry date30 June 2027in 8 months

About the buyer

Cumberland Council is a local authority buying goods, works and services for Cumbria, guided by its own Contract Procedure Rules. A dedicated Procurement Team sits within Business Transformation and Change. Framework agreements sit alongside open competitions among its procurement procedures. A weekly business newsletter and supplier events keep suppliers informed too.

Over the past 5 years, most of Cumberland Council's contract awards have been in construction work, education and training and architectural and engineering services.

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