Single Supplier Framework for the provision of Media Strategy Planning and Buying Services for Technological University Dublin. (TU Dublin)

Tender description

TU Dublin seeks tenders for the provision of media strategy, planning and buying (implementation) services within the Republic of Ireland for TU Dublin. The agency will be expected to work closely with the TU Dublin Marketing team to create and implement brand plans that: • Substantially grow awareness of the TU Dublin brand in Ireland, increasing unprompted awareness of all adults by three-fold by 2028. • Support the University’s digital transformation plans by being a leader in our use of digital media. • Engages in a way that makes the TU Dublin brand top of mind for our target audience and fulfils our ambition to be Irelands largest University by 2028. TU Dublin seeks tenders for the provision of media strategy, planning and buying (implementation) services within the Republic of Ireland for TU Dublin. The agency will be expected to work closely with the TU Dublin Marketing team to create and implement brand plans that: • Substantially grow awareness of the TU Dublin brand in Ireland, increasing unprompted awareness of all adults by three-fold by 2028. • Support the University’s digital transformation plans by being a leader in our use of digital media. • Engages in a way that makes the TU Dublin brand top of mind for our target audience and fulfils our ambition to be Irelands largest University by 2028.