Awarded contract

Swansea Bay PR Campaign 2024/25

Details

Supplier(s)
Working Word
Topic
Advertising campaign services
Published
14 August 2024

Tender description

‘Visit Swansea Bay’ is the brand name given to the destination marketing activity of the Tourism Team in Swansea Council (City & County of Swansea). We are the official visitor information providers for Swansea Bay (Swansea, Mumbles, Gower Peninsula and Rural Swansea). We provide information via visitswanseabay.com and also manage campaigns to attract visitors to the area. We are an income generating team offering marketing packages, which local tourism businesses can buy into.

Timeline

  1. Completed: Award date7 May 2024
  2. Completed: Award published14 August 2024
    Current notice

About the buyer

City and County of Swansea is a Welsh local authority, and buys through Sell2Wales, the Welsh public sector's central tendering portal. Suppliers submit electronic tenders online through eTenderWales. Larger contracts are also advertised on Find a Tender Service under the Procurement Act 2023. Suppliers must register on the Central Digital Platform to bid for contracts above a set threshold value. Major framework agreements are procured through the South West Wales regional collaborative arrangement. Carmarthenshire County Council leads that arrangement for the wider region, alongside Neath Port Talbot, Pembrokeshire and Ceredigion councils.

UK local government drives £140bn in annual procurement, led by social protection (£66.6bn) and education (£57.1bn).

Over the past 5 years, most of City and County of Swansea's contract awards have been in construction work, transport equipment and business services.

Relevant CPV codes

  • 79341400 · Advertising campaign services
  • 79416000 · Public relations services
  • 79416100 · Public relations management services
  • 79416200 · Public relations consultancy services

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Decision makers

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