Awarded contract

Communications call-off qualitative research 2024

Details

Value
£3,000,000
Duration
4 years
Topic
Market research services
Published
21 May 2024

Tender description

This is a four-year call-off contract for the Department's qualitative market researcher, which was competitively procured through the Crown Commercial Service RM6126 Research and Insights Dynamic Purchasing System (DPS). The contract represents a re-procurement of the previous service provided by the incumbent. Our research will yield valuable insights into key audiences, enabling us to shape communication strategies from April 2024 to March 2028. The contract will allocate funding for projects that utilize various qualitative research methods to inform and evaluate communication campaigns.

Timeline

  1. Completed: Award date1 April 2024
  2. Completed: Award published21 May 2024
    Current notice
  3. Next: Contract expiry date31 March 2028in 17 months

About the buyer

The Department for Education is a ministerial department responsible for children's services and education policy in England, procuring both for itself and its executive agencies. Framework purchases follow the matching Crown Commercial Service terms. Many contracts are let on standard government terms, such as Cabinet Office short-form or model services agreements. Schools and academy trusts buy separately, using framework options the department reviews and approves in advance.

Over the past 5 years, most of the Department for Education's contract awards have been in business services, construction work and education and training.

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