Expired contract

Provision of Research and Insight (Campaign evaluation contract)

Details

Value
£41,900
Duration
1 year
Topic
Market research services
Published
5 April 2024

Tender description

DVLA is preparing to launch two communications campaigns, one targeting Vehicle Excise Duty (VED) evasion and one to increase the take up of some of DVLA's high volume online services (Channel Shift). DVLA is looking to appoint a supplier to evaluate the effectiveness of a mixed channel publicity campaign to improve compliance in payment of Vehicle Excise Duty (VED) and digital uptake of online services.

Timeline

  1. Completed: Award date22 March 2024
  2. Completed: Award published5 April 2024
    Current notice
  3. Completed: Contract expiry date21 March 2025

About the buyer

The Driver and Vehicle Licensing Agency runs driver and vehicle registration services, and buys as a central government agency through a virtual procurement team shared across the Department for Transport family. Much of its buying follows Cabinet Office guidance and pan-government arrangements for office solutions, temporary staff, travel and uniforms. Strategic contracts cover categories such as ICT, telephony, estates, print and mail, and enforcement work like wheel-clamping.

Over the past 5 years, most of Driver and Vehicle Licensing Agency's contract awards have been in IT services, software and information systems and business services.

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Decision makers

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