Media Buying and Channel Strategy Planning Service 2024 - 2027
Details
- Buyer
- English Heritage
- Supplier(s)
- McCann Erickson Central Ltd (UM Birmingham)
- Value
- £13,000,000
- Topic
- Advertising services
- Published
- 1 December 2023
- Source
- uk:find_a_tender
Tender description
English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;The appointed agency will need to provide the following services:1. Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.2. Optimisation, Evaluation and reporting 3. Account management Lot 1: English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;The appointed agency will need to provide the following services:1. Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.2. Optimisation, Evaluation and reporting 3. Account management
Timeline
- Completed: Award published1 December 2023Current notice
- Completed: Award date1 December 2023
About the buyer
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Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@english-heritage.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@english-heritage.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@english-heritage.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@english-heritage.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@english-heritage.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@english-heritage.gov |
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