Consumer Awareness Campaigns Strategy
Details
- Supplier(s)
- M&C Saatchi World Services LLP
- Value
- £400,000
- Duration
- 2 years
- Topic
- Advertising campaign services
- Published
- 25 October 2023
- Source
- uk:contracts_finder
Tender description
The project will support us to deliver campaigns to build awareness as required over the next 2 years. Initially the Supplier will be required to create an awareness campaign which will explain the online safety regime to the public and affected markets that we regulate. In particular to build understanding that this is not a content takedown approach (as with broadcasting complaints), and to ensure the public understands how it can engage with the regulatory regime. We may also require one campaign focused on engaging with B2B channels, ensuring that the 400,000 or so platforms understand the requirements on them under the regime. The estimated contract value given is for the full duration of the contract including the maximum possible extensions (if applicable). The estimated annual contract value is therefore £200,000.
Timeline
- Completed: Award date24 October 2023
- Completed: Award published25 October 2023Current notice
- Completed: Contract expiry date25 October 2025
About the buyer
The Office of Communications (Ofcom) is the UK's communications regulator, covering broadcasting, telecoms, post and spectrum as a non-departmental public body. Ofcom procures under the Procurement Act 2023 and its own procurement rules. Competitions for its contracts usually run as an Invitation to Tender process, procured directly by Ofcom's own commercial team. Larger opportunities also typically route through Crown Commercial Service frameworks or frameworks hosted by public bodies. Ofcom publishes contract opportunities on Contracts Finder, with higher-value notices appearing on Find a Tender. Awarded contracts appear on Ofcom's own contract register alongside its procurement strategy.
Procurement spend from central entities makes up 66% of overall UK public spend.
Over the past 5 years, most of Ofcom's contract awards have been in business services, software and information systems and IT services.
Relevant CPV codes
- 79341400 · Advertising campaign services
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@office-of-communications-ofcom.gov |
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