Awarded contract

Managed Service Provider For Roundabout Advertising Via The ESPO Framework - Advertising Solutions (3A-20)

Details

Supplier(s)
CP Media Limited
Value
£160,000
Topic
Advertising and marketing services
Published
5 June 2025

Tender description

Provision, erection and maintenance of advertising signs on specifically named roundabouts in Sunderland (Via The ESPO Framework - Advertising Solutions (3A-20)) Lot 6 - Management of Advertising Space and as stated below: An officer will be nominated by the Customer to assist the Service Provider. Requirements for roundabout advertising within Sunderland are separated into two phases: • Phase 1: Appraisal, identification and development of schemes, including market evaluation to ensure maximum return on investment; and • Phase 2: On-going monitoring and management of all roundabout advertising contracts within the Customer's portfolio. Lot 1: The management of advertising space for Roundabout Advertising via a Call Off from the ESPO Framework Agreement - Advertising Solutions (reference 3A_20) - Lot 6 - Management of Advertising Space: Requirements for roundabout advertising within Sunderland are separated into two phases: • Phase 1: Appraisal, identification and development of schemes, including market evaluation to ensure maximum return on investment; and • Phase 2: On-going monitoring and management of all roundabout advertising contracts within the Customer's portfolio.

Timeline

  1. Completed: Award date15 June 2023
  2. Completed: Award published5 June 2025
    Current notice

About the buyer

Sunderland City Council is a local authority that launched the Open procurement platform in June 2024. The council was the first in North East England to use Open for advertising tenders. Open is replacing the NEPO Portal, previously shared by North East local authorities for tenders and quotations. Suppliers register on Open and select categories of interest to receive email alerts on matching opportunities. Eleven further North East councils, including Newcastle, Durham and Gateshead, joined Open in October 2024. A separate contracts register lists Sunderland's current and archived agreements alongside its live procurement notices.

UK local government drives £140bn in annual procurement, led by social protection (£66.6bn) and education (£57.1bn).

Over the past 5 years, most of Sunderland City Council's contract awards have been in business services, construction work and software and information systems.

Relevant CPV codes

  • 79340000 · Advertising and marketing services

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Decision makers

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