Awarded contract

Award Notice Roadside Advertising

Details

Value
£257,490,778
Topic
Advertising and marketing services
Published
11 November 2024

Tender description

Network Rail (NR) went out to tender to look to procure a partner to manage maintain and sell its roadside advertising assets. This supports the aims of NR to deliver vital revenue to be reinvested into the operational railway. This concession will generate sustainable income from the estate for investment in the rail infrastructure. The supplier will be responsible for the full end-to-end service from sales and strategy to the operation and maintenance of all roadside advertising assets on behalf of Network Rail. The service will commence on 01/01/2025. Lot 1: Static Advertising The Supplier will be responsible for: - Advertising, promoting and selling roadside advertising on NR owned static panels; - Managing and maintaining all static panels (including the structure) ensuring they are safe and available for sale to advertisers; - Conducting all safety inspections Additional information: 84 months is the initial term of the contract. The contract includes 3 extension options (subject to Network Rail's discretion) of 12+12+12 months for a total term of 120 months. Lot 2: Digital Advertising The Supplier will be responsible for: - Advertising, promoting and selling roadside advertising on NR owned digital panels; - Managing and maintaining all digital panels (including the structure) ensuring they are safe and available for sale to advertisers; - Conducting all safety inspections Additional information: 84 months is the initial term of the contract. The contract includes 3 extension options (subject to Network Rail's discretion) of 12+12+12 months for a total term of 120 months.

Timeline

  1. Completed: Award date30 September 2024
  2. Completed: Award published11 November 2024
    Current notice

About the buyer

Network Rail runs a safe, efficient railway, and buys as a central public body split between a national Route Services team and its regional routes. Network Rail's latest spend reporting covers Control Period 7, the 2024-25 financial year.

Safety-critical work needs audited status on RISQS, the rail industry's supplier qualification scheme, before Network Rail contracts directly.

Over the past 5 years, most of Network Rail's contract awards have been in IT services, architectural and engineering services and construction work.

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