Customer Data Platform
Details
- Published
- 22 March 2024
- Submission
- 25 April 2024
- Source
- uk:bravosolution
Tender description
The BBC is looking for the service of a Customer Data Platform (CDP), which will be responsible for data management, campaign management and activation. The service will ingest, host, model and manage data by connecting to the BBC’s data warehouse, and will manage platform access to this data. It will also oversee campaign creation, orchestration and activation across multiple owned, CRM and paid media channels. The spend range is over the term of 7 years. This includes 1 year for integration/transition, named "Year 0", and a period of three (3) years from the Service Commencement Date (the “Initial Term”). The Contract may be extended for further 3 years from the end of the Initial Term. The spend range over the 7 year term is between £8 million - £10 million. The spend ranges are not committed spend ranges, and are therefore "only an estimation" of spend that could be made through the Agreement.
Timeline
- Completed: Tender published22 March 2024Current notice
- Completed: Submission date25 April 2024
About the buyer
The British Broadcasting Corporation broadcasts TV, radio and online services across the UK, buying as a central body with its own commercial and procurement team. Framework agreements list approved suppliers across lots covering consultancy, digital design, digital games and broadcast systems. The restricted procedure opens first with a PQQ stage before suppliers reach a full invitation to tender.
Over the past 5 years, most of BBC's contract awards have been in IT services, business services and construction work.
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov |
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