Expired contract

City / Region Pass Provider - AWARD

Details

Supplier(s)
TWG Systems Ltd
Value
£33,680
Duration
2 years
Topic
Sales or marketing software package
Published
8 March 2024

Tender description

West Midlands Growth Company are seeking to establish a contract with a suitable provider to deliver a visitor pass solution for Birmingham and the West Midlands. A 'city/region pass' offers visitors to a destination a bundled package of discounts to popular attractions, activities, experiences, and transportation options. City passes are available in destinations around the world, including London, Manchester, York, Shakespeare's England, Amsterdam, Paris, and New York City.

Timeline

  1. Completed: Award date2 October 2023
  2. Completed: Award published8 March 2024
    Current notice
  3. Completed: Contract expiry date31 March 2025

About the buyer

West Midlands Growth Company Limited is the investment promotion agency and destination management organisation of the West Midlands Combined Authority. The Combined Authority formed it in 2017, replacing Marketing Birmingham. Past tenders have set up multi-supplier consultancy frameworks split into lots. Recent opportunities cover inward investment lead generation and strategic communications for regional promotion. From April 2026 the company is the regional body delivering economic development across the West Midlands.

Over the past 5 years, most of West Midlands Growth Company Limited's contract awards have been in business services, research and development and IT services.

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