Expired contract

PURCON 1055 - SEO Lead - AWARD

Details

Supplier(s)
VL Digital Limited trading as Vertical Leap
Value
£80,000
Duration
1 year
Topic
Provider services
Published
22 November 2022

Tender description

The University of East Anglia is looking to appoint an Agency to work with UEA to help us deliver our SEO strategy as part of our wider site optimisation and digital roadmap, supporting paid SEM campaigns undertaken with our media agency. To include: Regular site audit/health checks A robust SEO process/framework Integration & engagement with our creative and media agencies Best practice Reporting (supporting Moz, Search Console & others) and training of our team/stakeholders Ad hoc support & delivery to fix/boost/fill (proactive and reactive) Ad hoc support to key campaign periods (this may require additional budget)

Timeline

  1. Completed: Award date9 November 2022
  2. Completed: Award published22 November 2022
    Current notice
  3. Completed: Contract expiry date8 November 2023

About the buyer

University of East Anglia is a higher education institution in Norwich and a public contracting authority bound by UK procurement law. A dedicated procurement team buys goods, services and works across the university. Tender opportunities appear first on In-Tend, the university's own electronic tendering portal. Suppliers also register on the tender mailing list and the government's Central Digital Platform. Local businesses, SMEs, specialist providers, sole traders and international suppliers all compete for contracts, spanning construction, facilities management, scientific equipment and marketing consultancy. The procurement team also posts live opportunities on its own LinkedIn page.

Education procurement reached £47.4bn in 2024/25, the fourth-largest public sector budget.

Over the past 5 years, most of University of East Anglia's contract awards have been in business services, software and information systems and IT services.

Relevant CPV codes

  • 72410000 · Provider services
  • 72420000 · Internet development services

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