Published

Advertising and marketing services

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Value

490,000,000 GBP

Description

Crown Commercial Service (CCS) as the authority intends to put in place a Pan Government Collaborative Agreement for the provision of creative and marketing services to be utilised by Central Government Departments and all other UK Public Sector Bodies, including local authorities, health, police, fire and rescue, education, charities and devolved administrations. It is intended that this commercial agreement will be the recommended vehicle for all creative and marketing services required by UK Central Government Departments. The aim of the Campaign Solutions 2 agreement is to provide public sector customers with access to an innovative, quality and value for money approach to buying communications that takes advantage of dynamic changes within the marketplace. The framework will consist of five lots and will be for a duration of 4 years (2 + 1 + 1). Suitable for an organisation with the strategic and creative excellence to provide an end to end solution, vision and domestic and international connections to establish, contract and manage the right team at the right stage of the campaign lifecycle. Able to orchestrate different partners (either through CCS framework partners, network, affiliates, associates and beyond) to deliver the best contribution. Development and delivery of major events including production, event management (Above GBP 5 million). The agency should have capability in understanding how paid, owned and earned solutions are best able to support the delivery of specific and overall programme and campaign outcomes. The agency should be able to manage all fulfilment requirements across HMG. This will include Translation, transcreation, versioning services, all playout and distribution of assets to media across HMG, as well as delivering lower value adding creative tasks. The agency will be able to provide stock imagery, footage and sound.

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