Acquisition of Broker to Sale of 857 Fifth Avenue 9th floor, New York, NY 10065, USA

Description

The Ministry of Foreign Affairs (Royal Danish Consulate General) has decided to sell the residence in which resides the United Nations ambassador, located at 857 Fifth Avenue 9th floor, New York, USA. See section II.2.4) for further information. Lot 1: The Ministry of Foreign Affairs (Royal Danish Consulate General) (hereinafter the contracting entity) has decided to sell the residence located at 857 Fifth Avenue 9th floor, New York, USA. The residence is in a cooperative (Co-op) building. In connection with the sale, the Joint Administration to the Permanent Mission of Denmark to the United Nations and Consulate General of Denmark in New York has entered into a contract with a Broker, to represent the contracting entity with the sale. The objective is to market the residence to a realistic sales price that will sell fast. The contracting entity wants a fast sale and to avoid to have the residence on the market for more than four months or reduce the price several times. The Broker must represent the contracting entity’s best interest. It is the Brokers task to achieve the highest possible price and to make the process go as smooth as possible. From start/born to closing, the Broker must be ready to support, advice and guide the contracting entity through the process. The contracting entity expects the following but not limited to output from the Broker: • participation in meetings with the contracting entity; • deliver a market analysis to determine the best possible selling price of the residence; • prepare and execute a marketing and sales strategy, including preparation of the residence in terms of open house; • produce and distribute high-resolution marketing materials, such as images, brochures etc.; • produce a virtual tour. If necessary, also a virtual furnishing/staging; • drawing of floor plan; • provide ongoing featured placements in relevant magazines, on social media, direct marketing, real estate platforms such as Zillow, StreetEasy, NY Times or similar; • create the home in the real estate listing system and offer the residence for sale to the public and the brokerage community; • screen potential buyers; • execute open house as well as individual showings – both in accordance with Co-Op rules and applicable Covid-19 procedures; • guide about the latest rules and disclosure forms regarding open house and individual showings; • using its expertise and knowledge of the co-operative corporation and market, advise and cooperate with buyer and/or buyer’s broker to prepare a favourable board package and submit such package to the cooperative corporation’s Board of Directors; • negotiations with potential buyers.