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Awarded contract

Published

Market research services

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Buyer

Česká centrála cestovního ruchu - CzechTourism

Value

6,000,000 CZK

Close date

2017-06-20

Description

Realizace plošného šetření k získání zpětné vazby od návštěvníků ČR i domácích turistů. Předmět VZ bude zajišťován formou dotazníkového šetření v turisticky atraktivních lokalitách podle jednotlivých krajů a turistických regionů. Zajištění kontinuální zpětné vazby od návštěvníků turistických regionů a oblastí zaměřenou na jejich profil a spokojenost s turistickou infrastrukturou a službami v cestovním ruchu umožňující porovnání turistických regionů a vytváření časových řad, na jehož základě bude možné upřesňovat profil návštěvníků a jejich postoje ke kvalitě nabídky v oblasti cestovního ruchu v České republice.

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