Air Quality Education Campaign

Description

The objective of this tender process is to appoint a supplier to develop educational resources and a marketing campaign to provide information that will encourage the public to make positive changes in their behaviour to reduce pollution from traffic. The audience will include schools, community, and health care settings. Wigan Council has been awarded a DEFRA Grant to develop and deliver an information campaign to raise awareness of air pollution and promote behaviour change amongst residents, children and their parents. The aim is to reduce their exposure to air pollution and to increase levels of active travel within the borough. The project has two strands: • Firstly, to develop and produce materials/resources for education campaigns to be delivered in schools (appropriate for KS3 and 4) and in community settings. The campaigns will be delivered by an Education Officer appointed by Wigan Council, and the teachers. • The second strand is to develop an information / educational campaign targeted primarily at the community and healthcare settings to improve their knowledge and awareness of air quality issues, how to decrease exposure to air pollution and lower their own emissions using simple behaviour change approaches. The maximum project budget for this commission is £60,000 excluding VAT. The overall project will take place across a 2-year timeline, with various elements of the project needing to be completed at specified time intervals. Keywords: air, quality, education, campaign, wigan