Database services

Description

The Wales Tourism Product Database (WTPD) is the database of accommodation, attractions, activities and events which supports product search on visitwales.com as well as supporting visibility of products on other platforms and websites e.g. on satellite navigation systems and on local authority tourism websites. Approximate numbers of listings on the WTPD are as follows: — accommodation — 4 800, — 1 400, — activities — 600, — events — 300. The WTPD has around 1 200 000 unique searches a year. The client is looking for a supplier experienced in providing tourism product databases and associated services in that sector. This re-procurement offers the client the opportunity to improve the WTPD by: — increasing product coverage through implementing: an easy to use and reliable multilingual digital interface for tourism related organisations to list accommodation, attractions, activities and events and see key statistics for their products; a helpline/live-chat service for organisations that need help listing or amending products; a service to gather and input key tourism events, — improving data quality through putting in place: an easy to use and reliable digital interface for tourism related organisations to update their listings; a module/s that can automatically check draft listings (against agreed set criteria); a service to check listings before they go live on the WTPD, — developing additional functions including: capacity for each listing to be able to include high quality images and videos; capability for listings to include user generated content from social media and other channels; incorporate fields for “the travel trade” and “business events”, — simplifying the current systems and contracts; and — reduce costs, through increased system automation and customer self-service.