ID 5093096 - DfE - Tourism NI - Evaluation of Tourism Northern Ireland Promotional Campaigns

Description

Tourism Northern Ireland (Tourism NI) is responsible for marketing Northern Ireland as a tourist destination in the Northern Ireland (NI) and Republic of Ireland (ROI) markets. A key part of this marketing activity requires the implementation of a series of advertising campaigns in the Republic of Ireland and Northern Ireland. Tourism NI requires a suitably experienced research provider to evaluate its promotional campaigns over the next 3 years in the NI and ROI markets. Full details of requirements are set out in the Specification document (ID 5093096 - Mid-Tier Schedule 02 (Specification) v1.2). Lot 1: Tourism Northern Ireland (Tourism NI) is responsible for marketing Northern Ireland as a tourist destination in the Northern Ireland (NI) and Republic of Ireland (ROI) markets. A key part of this marketing activity requires the implementation of a series of advertising campaigns in the Republic of Ireland and Northern Ireland. Tourism NI requires a suitably experienced research provider to evaluate its promotional campaigns over the next 3 years in the NI and ROI markets. Full details of requirements are set out in the Specification document (ID 5093096 - Mid-Tier Schedule 02 (Specification) v1.2). Additional information: The figure indicated in Section II 1.5 represents an estimated contract value. This value reflects the potential scale of the contract and takes into account potential optional extension periods and the uptake of potential optional services as detailed in the tender documents. under this contract. The Contracting Authority does not bind itself to accept the lowest or any tender. Economic Operators remain responsible for all costs and expenses incurred by them or by any third party acting under instructions from the Economic Operator in connection with taking part in this procurement process regardless of whether such costs arise as a consequence, directly or indirectly of any amendments made to the procurement documents by the Contracting Authority at any time. No legally binding contract shall arise and an Economic Operator shall. have no legitimate expectation that a contract will be entered into until such time as entry into the Contract has been confirmed by the. Contracting Authority. Economic Operators should note that all dates, time periods and figures in relation to values and volumes specified. in this notice and the procurement documents are approximate only and the Contracting Authority reserves the right to change any or all of them.