Advertising services

Description

The Council is legally obliged to produce statutory notices, promote key services and provide information to residents to enable them to access its services. The awarded contractor will therefore be expected to provide a weekly publication which meets the standards required to run statutory notices with a borough wide circulation. The publication will need to be delivered door to door in line with ABC audited reporting standards (see www.abc.org.uk for more details). If the contractor does not currently meet ABC audit rules, the Council will allow it a period of up to 9 months to gain ABC verification. The Royal Borough of Greenwich cannot guarantee an on-going minimum or maximum volume of statutory notices and other advertising. However it is anticipated that the value of the minimum value of the contract will be approximately 100 000 GBP per annum and the maximum value will be around 400 000 GBP per annum. The successful contractor will need to be able to demonstrate that it can deliver direct to a minimum of 95 % of the borough's households. Door to door deliveries should be supplemented with copies of the publication being made available from pick up bins in hard to reach areas and online for residents who prefer to receive their information in a digital format. The contractor will also be expected to ensure that the advertisements are published in the context of engaging local editorial content which helps to positively inform local residents about the measures that their neighbours and local service providers are undertaking to make the borough a great place to live, work, learn and visit.