Multichannel Advertising & SEO Agency for Student Recruitment

Description

Abertay University seeks a strategic agency partner with extensive expertise in multichannel advertising and search engine optimisation (SEO) to support and enhance student recruitment for undergraduate and postgraduate programs. The selected agency will be expected to deliver a comprehensive, data-driven strategy that increases the university’s visibility, engagement, and conversion rates across key target markets in Scotland, the rest of the UK, and internationally. Lot 1: The selected agency will be expected to deliver a comprehensive, data-driven strategy that increases the university’s visibility, engagement, and conversion rates across key target markets in Scotland, the rest of the UK, and internationally