Awarded contract

Published 8 years ago

Market research services

34 Suppliers have already viewed this notice

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Buyer

The Open University

Value

387,000 GBP

Current supplier

Conquest Research and Consultancy Ltd

Description

The Open University is seeking a supplier of Brand Tracking Service to support the organisation in measuring awareness and perceptions of the Open University brand, competitor brands and evaluate the success of our specific campaigns amongst potential students in all UK nations. The work will include recall of integrated campaigns, brand perceptions, competitive positioning and diagnostics for consumer engagement and shifting perceptions amongst consumers.

Personalised AI Summary

Product / service

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Contract structure

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Organisation mentioned

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Supplier requirements

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Chancellor

Chief Officer

Redacted

redacted@redacted.co.uk

+44 01234 567 890

Deputy Vice-Chancellor

Deputy/Assistant Chief Officer

Redacted

redacted@redacted.co.uk

+44 01234 567 890

Pro-Vice-Chancellor Equity, Diversity & Inclusion

Deputy/Assistant Chief Officer

Redacted

redacted@redacted.co.uk

+44 01234 567 890

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CPV Codes

79310000 - Market research services

79315000 - Social research services

79314000 - Feasibility study

79313000 - Performance review services

79312000 - Market-testing services

79311000 - Survey services

79300000 - Market and economic research; polling and statistics

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