Media Training Consultancy

Description

Training for a selection of colleagues at the Royal Botanic Garden Edinburgh will involve close consultation on the individual requirements of individuals, some of whom will have a background of media engagement and others will be relatively new to the experience. While the objective is to prepare all to represent the organisation through effective communications with the media and, therefore, the public, different levels of engagement is likely to be required. It is likely the training might need to be over two sessions. Lot 1: The outcome will be a fresh insight for all into the workings of the media. For one set, this will include supportive training for their early opportunities, demonstrating how to make the most of different kinds of encounters, such as live and pre-record broadcast and newspaper interviews. For others the experience will bolster previous experience and give a steer on consistency of messaging and staying on topic during difficult questioning. The consultation will take into account the vast raft of subject matter relevant to RBGE as a world leader in plant science and conservation horticulture, a provider of education, arts and events – and a visitor attraction over four sites, with its Edinburgh HQ in the midst of the multi-million-pound Edinburgh Biomes initiative.