Smoke Free Generation

Description

The Prime Minister announced a national vision for a ‘Smokefree Generation’, supported by the publication of the command paper Stopping the Start: Our New Plan to Create a Smokefree Generation. As part of this initiative, a significant funding programme was introduced to help current smokers quit, providing additional annual investment to strengthen local stop smoking services. Lincolnshire County Council entered into a grant agreement with the Office for Health Improvement and Disparities (OHID) to support this ambition. The funding is being used to enhance locally commissioned smoking cessation services, while ensuring that existing public health grant allocations for these services are maintained. Lot 1: The Council intends to award this contract to the incumbent provider via the Direct Award C route under PSR Contract Title: Smoke Free Generation Name of Incumbent: Thrive Tribe Ltd Description of Service: The Smoke Free Generation (SFG) grant is a national initiative aimed at accelerating progress towards a smokefree future. In Lincolnshire, the primary objective of this service is to significantly increase the number of individuals who initiate a quit attempt or set a formal quit date through targeted smoking cessation support. Approx. lifetime value of contract: £388,090.00 This contract will run for an initial period of 6 months between 1st October 2025 to 31st March 2026, with the option to extend by a further period of 6 months to 30th September 2026 should SFG funding be confirmed beyond 31st March 2026 to allow for the consultation to be completed, to further inform future Council decision making. Detail of award decision makers: Council Executive delegated to Executive Director of Adult Care & Community wellbeing in conjunction with executive councillor for Adult Care and Health. Reasons for selecting the incumbent: Under the Health Care Services (Provider Selection Regime) Regulations 2023 (“PSR”), the Council’s commercial team has undertaken an evidence-based assessment of the incumbent's capability and consistent performance in delivering against all of the Key Criteria and contract performance KPIs. A provider assessment has been undertaken in accordance with the PSR Key Criteria which are:- • Quality and innovation • Value • Integration, collaboration and service sustainability • Improving access, reducing health inequalities and facilitating choice • Social value