Social Media Management and Engagement Platform

Description

The contracting authority has procured a multi-supplier framework agreement (2 suppliers) on behalf of UK Policing and other Bluelight emergency services. This will be for a period of 4 years (with an initial term of 2 years and the option for the Contracting Authority acting in its sole discretion, to extend for two further periods of 1 year each), commencing on 23 April 2021. The framework will be for the delivery of a mobile and desktop based social media management platform, which will enable users to operate and control all their corporate social media channels in one place in a safe, secure and auditable way. Lot 1: The contracting authority has procured a multi- supplier framework agreement (2 suppliers) on behalf of UK Policing and other Bluelight emergency services. This will be for a period of 4 years (with an initial term of 2 years and the option for the contracting authority acting in its sole discretion, to extend for two further periods of 1 year each), commencing on 23 April 2021. The framework will be for the delivery of a mobile and desktop based social media management platform, which will enable users to operate and control all their corporate social media channels in one place in a safe, secure and auditable way. This is for both inbound and outbound contact and engagement and will need to enable users to undertake various activities including: — facilitating social media as a public contact channel for the recording of crime and incidents, including emergencies, with the ability to fully audit all contact and activities and allow the export of data for criminal justice purposes, — publishing content (both live and scheduled), — provide basic insight data into the external user including influence, key words, type of content, demographic information and location when available, — the creation of and maintenance of a content management library, — hosting live events; and — holding real-time conversations with members of the public. The evaluation process involved a two- stage technical evaluation, with selected suppliers being asked to provide a live demonstration of their existing off the shelf solution. The contracting authority awarded the framework agreement on 23 April 2021. The framework is open to a wide range of policing bodies, law enforcement agencies and other Bluelight Services.