Awarded contract
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Consumer Marketing Effectiveness Measurement
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Description
VisitScotland has appointed a supplier to update our knowledge on our key domestic and international audiences, including feedback on our marketing, the visitor experience and the customer journey by measuring the effectiveness of our marketing campaigns. VisitScotland has appointed a supplier to update our knowledge on our key domestic and international audiences, including feedback on our marketing, the visitor experience and the customer journey this by measuring the effectiveness of our marketing campaigns.
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