Awarded contract
Published
PR Services in North America: Leisure
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Description
VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland’s global brand strategy. Lot 1: VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland’s global brand strategy. There is a requirement for a Consumer-focused PR Service and this needs an agency with expert, current knowledge of both the US and Canadian leisure travel sector, media marketplace, trends and consumer insights, and travel trade media, and sound knowledge of Scotland and its attractions for North American visitors
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