Awarded contract
Published
Advertising and marketing services
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Buyer
Current supplier
MediaCom Edinburgh
Description
Nexus wish to appoint a supplier to work with Tyne and Wear Metro to achieve best value in media buying and advise on appropriate media channels. Media should positively impact on the Metro brand and increase metro revenue and patronage. Requirements will be briefed according to campaign and defined target market. Key target markets include family, leisure, student and commuter. Nexus wish to appoint a supplier to work with Tyne and Wear Metro to achieve best value in media buying and advise on appropriate media channels.
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