Supply of Marketing Strategy Consultancy and Services Ref: TBW052 - AWARD

Description

Supply of Marketing Strategy Consultancy and Services Ref: TBW052 Sandwell Council, Borough Economy, are seeking a marketing consultant or consultancy to review our current marketing tools and assets and develop a marketing strategy for our service. We are currently recruiting a Marketing Officer to promote and drive visitor numbers to our destination sites (Sandwell Valley Country Park and Lightwoods House and Park), promote and increase attendance and participation at our events, and promote other aspects of our service, such as Green Spaces. We are also recruiting an additional Marketing Officer to support for one year to develop the Visit Sandwell brand, and promote the tourism, cultural, and visitor benefits of Sandwell. The delivery of this marketing strategy will need to be the following timescales: 1. Drafting of a marketing strategy and delivery plan by mid- October for the leisure facility portfolio (not including West Bromwich Leisure Centre) and a specific launch plan for the Sandwell Aquatic Centre which opens to the community in Summer 2023 - (no later than 14th October). 2. Drafting of marketing strategy and delivery plan by end-October for the service, including: a. Sandwell Valley Country Park b. Lightwoods House and Park c. Events d. Tourism and Culture (including Visit Sandwell) The Council will be using the In-tend e-Tendering System for this Procurement exercise, please visit https://in-tendhost.co.uk/sandwellmbc to access the Sandwell MBC In-tend Supplier Portal. From here you will be able to register your company, express an interest in the opportunity, and gain immediate access to Quotation or other related documents. To submit a quotation, you will be required to 'Opt In'. For a Step by Step user guide to the Sandwell MBC In-tend Supplier Portal please click on the `Guidance for Suppliers` section of the website. All procurement responses must be carried out via the Sandwell MBC In-tend Supplier Portal. If you require further assistance in respect of the system, please contact the In-tend support team on 0844 272 8810. Closing date: 9 September 2022 at 15:00hrs