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Awarded

DaySaver Leisure Travel Campaign

Published

Supplier(s)

The Ark Marketing and Media

Description

The West Yorkshire Combined Authority is looking to procure support from a marketing and creative agency, on behalf of MCard – the West Yorkshire Ticketing Company Ltd to deliver a creative integrated marketing campaign to promote the MCard multi-operator DaySaver range of travel tickets to public transport users and non-users in West Yorkshire. The campaign will emphasize the convenience, cost savings and flexibility offered by the Daysaver range of tickets, positioning them as the preferred choice for leisure travel in West Yorkshire.

Timeline

Publish date

5 months ago

Award date

5 months ago

Buyer information

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